|THICK TO YOUR STOMACH
"We are offering fast food consumers what they truly want," announced Hardee’s last January. That’s when the fast-food chain started switching "to an entirely new menu focused on 1/3-pound, 1/2-pound, and 2/3-pound Angus beef burgers, called Thickburgers."
"Thick" is right…and it doesn’t apply only to the burgers.
The smallest (1/3-pound) Thickburger has 740 calories and 16 grams of saturated fat. That’s roughly double what you’d get in a McDonald’s Quarter Pounder, which is missing the Thickburger’s mayo and cheese (and some of its meat).
But apparently that’s just a snack to those Hardee’s customers who "truly want" the 1,090 calories and 29 grams of sat fat in the 2/3-pound Thickburger.
Want more? The 2/3-pound Monster Thickburger has two patties, three slices of cheese, and four strips of bacon, for a total of 1,200 calories and 34 grams of sat fat.
Two out of three Americans are overweight, heart attacks are our leading cause of death, and Hardee’s is selling 1,200-calorie burgers with more than a day’s saturated fat?
Just doing its part to make us thick around the middle and thick around the heart. Hardee’s must think we’re thick around the brain.