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New York state predatory food marketing campaign

A bill that will help reduce the predatory marketing of junk food, fast food, and sugary beverages directed at children and other vulnerable populations

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S213B/A4424B

Predatory Marketing Prevention Act (PMPA)

False and misleading advertising of food products is already illegal under NYS Law. This bill would expand the definition of “false and misleading” to include advertising of unhealthy food specifically marketed to young people.

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Fact Sheet

Protecting New York’s Children From the Harms of Advertising

Senate Bill S213B/A4424B, sponsored by New York State Senator Zellnor Myrie and Assemblymember Karines Reyes, would help define and restrict predatory marketing of unhealthy food aimed at young people.

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Organizations, take action

Predatory Marketing Prevention Act

A sign-on letter for organizations based in, or with a presence in, New York state that support giving NYS families more tools to protect children and youth from harmful marketing messages

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