CSPI et al. Letter to Frederick DeLuca re: Marketing to Kids
CSPI urges Subway to set strong nutrition standards for the foods the company markets to children and to join the Council of Better Business Bureau's Children's Food and Beverage Advertising Initiative. CSPI also urges the company to apply the standards to 100 percent of the their messaging via television, print, radio, the Internet, mobile devices, in-store signage, packaging, in schools, and through all other forms of marketing directed at children.