Soda Industry’s Big Bucks to Fight Taxes

An Infographic

New York City Mayor Michael Bloomberg
Ralph Alswang /

Big Soda—the American Beverage Association, Coca-Cola, and PepsiCo—put more than $42 million into campaigns to defeat local soda tax initiatives across the country in 2016.

Unlike previous campaigns, local advocates had significant financial support—almost $26 million—but were still outspent almost 2-1 during the year. The support for the local campaigns came from the American Heart Association, former New York City Mayor Michael Bloomberg, and the Houston philanthropists Laura and John Arnold. Download our infographic to find out more.